When you are trying to impress people with words, the more you say, the more common you appear, and the less in control. Even if you are saying something banal, it will seem original if you make it vague, open-ended and sphinxlike. Powerful people impress and intimidate by saying less. The more you say, the more likely you are to say something foolish.
Always say less than necessary.
Reputation is critical. Since we must live in society and must depend on the opinions of others, there is nothing to be gained by neglecting your reputation. By not caring by how you are perceived, you let others decide this for you. Be the master of your fate, and also of your reputation (How you do anything, is how you do everything).
